Wondering how to engage larger audiences on social media? Would you like to learn how social media can help reach audiences that you haven’t tapped into yet? Is diversity and inclusion high on your list of marketing priorities? Social media is a great way to start dialogue and conversations about a variety of topics and to meet customers where they are. This webinar will demonstrate how to use humor, pop culture, children’s materials, and more, to advocate for diverse communities, and to speak up when necessary.

Join presenter Kim Crowder for a powerful, yet easy-to-apply strategy on including diversity and inclusion into your social media strategy!

At the end of this one-hour webinar, participants will:

• Learn how to engage individuals from different backgrounds.
• Get quick tips and tricks to sneaking diversity and inclusion into your everyday social media posts.
• Become a gatekeeper for messaging on social media regarding diversity.
• Avoid common mistakes when speaking to or about diverse audiences.

This webinar will be of interest to: Library staff who work with diverse audiences, specifically those that use social media to promote library services.

For more information and to register, visit:

https://infopeople.org/civicrm/event/info?id=823&reset=1

Evette M. Atkin

Continuing Education Coordinator

Library of Michigan

atkine@michigan.gov

517.335.1495